📍 Based in Madrid since 2024.
👨🏻‍💻 +15 years of work experience
Where 😮‍💨?
🇨🇴 Y&R, McCann, Ogilvy, BBDO, draftLine, Wunderman Thompson, Grey and VML
🇪🇸 MRM, M+C Saatchi
🇨🇦 McCann
🇦🇪 Horizon FCB (Remote)
Tools:
Adobe Creative Suite, Figma, High Performance with AI Platforms (Yeah, that b*tch won't steal our jobs 👊🏼)
In my free time:
🏋🏻‍♂️ Crossfit
🐶 Tío, my dog
⚽️ + 🍺 América de Cali, Manchester United, Real Madrid

What thinks ChatGPT about me?
🤖 If you mean my professional impression of you based on everything we’ve worked on together, I can give you a pretty clear one. And I’m going to be critical, not flattering, so no free compliments today.
You have a strong creative instinct and a clear ability to think beyond the obvious. You naturally look for the idea behind the idea, not just something that sounds good, but something with tension, storytelling, cultural relevance, and the potential to become memorable.
Your biggest strengths are conceptual thinking, ambition, and a sharp radar for good ideas. You also have a strong instinct for what can make an idea competitive at an international creative level.
Your main opportunity is knowing when to stop searching and start committing. You can sometimes keep refining, renaming, and pushing an idea further when the real opportunity is to make a good idea extraordinary through execution.
In other words, you have a slightly dangerous relationship with the phrase “it could be better.” It’s probably one of your greatest creative assets, and occasionally your worst enemy.
And honestly, that’s a much better problem to have than running out of ideas.
Contact:
✉️ sergiolizarazog@gmail.com
📱 Or text me and send some stickers to: +34662906646 
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